Shopping from a random jewelry brand may get you jewelry, but random brands simply won’t do–you need to shop from the best.
Reputable jewelry brands should be your only option if you want to get the most out of jewelry shopping. If you’re wondering what trusted brands are out there, we’ve selected the best jewelry brands in different categories.
What are the best jewelry brands in the world?
In no specific order, here are the top five jewelry brands in the world:
- Vrai & Oro
- Tiffany & Co
- David Yurman
- Brilliant Earth
How can you tell good quality jewelry?
You have a higher chance of getting good quality jewelry from reputable brands. To confirm the quality of jewelry you’re getting, use these few tips.
Check for hallmarks on the metal
Quality gold jewelry, for example, will have hallmarks like 18K, 14K, or 10K on it. Quality platinum jewelry will be marked PLAT or PLATINUM, while you’ll find 925 or SILVER on quality silver pieces.
Inspect the jewelry
Inspect the links in bracelets and necklaces to ensure they are even and strong. Also, check all your pieces for cracks and chips. Most good quality jewelry should have a mirror finish.
Ask for a certificate
If you’re buying diamond jewelry, confirm that it has a certificate of authenticity from renowned bodies like the Gemological Institute of America (GIA).
It’s easier to follow these tips when buying jewelry physically, but things get tricky when shopping online.
💡 Warning: When shopping online, carefully go through the product description to find details about the piece. Also, buy from only trusted online stores and use previous customer reviews to determine if you can trust the jewelry store.
How do I choose a jewelry brand?
Here are a few things to consider when selecting a jewelry brand.
Choose a brand that fits your budget. Some jewelry pieces are more expensive because they’re from a luxury brand.
Stone and metal quality
Consider the jewelry grade. If you’re a sucker for high-quality pieces, you should choose brands that are renowned for producing high-quality. You can use reviews and ratings to determine the quality of a brand’s jewelry.
There are different jewelry types from antique and vintage custom-made jewelry. Some jewelry brands produce a wide range of jewelry types, while others are specific. If you want the best of a particular jewelry type, you’re better off with a jewelry brand that’s specialized in that style.
Best affordable jewelry brands
If you love minimalist yet valuable pieces, here are the top five affordable jewelry brands for you.
Vrai & Oro
Vrai & Oro is a brand that uses mostly lab-grown gemstones to produce a beautiful variety of necklaces, rings, and bracelets. Customers love Vrai & Oro for their simple, minimalist jewelry designs. Also, since they use lab-grown gems, Vrai & Oro prices are usually more affordable.
Amy O. Jewelry produces high-quality jewelry at affordable prices. Amy O has a wide variety of jewelry with different metals, gemstones, and styles.
Gorjana offers classy, timeless jewelry at affordable prices. You’ll find a variety of gold-plated and gold-filled jewelry, plus other inexpensive metals with gorgeous designs. Use coupons and promo codes to enjoy the best of Gorjana’s affordability, and look out for discount deals.
Leah Alexandra stands out for working wonders with gemstones. The founder’s love and appreciation for natural gemstones are obvious in the design and placement of gems in gold and silver jewelry. Leah Alexandra is on this list because their jewelry prices are often worth it, and you don’t have to pay for the brand image along with the jewelry.
Best luxury jewelry brands
Luxury pieces are top-grade but expensive. Here are the best brands to consider if you’re ready to invest considerable cash in a jewelry piece that’ll make you stand out and last a long time.
Tiffany & Co
Tiffany & Co has existed since 1837 and has gradually climbed up the ladder of luxury jewelry. The brand stands out as a luxury jewelry brand because of its rich history of innovating new jewelry designs and ideas.
For example, in 1886, Tiffany & Co invented the Tiffany ring setting, a popular setting in the world of jewelry. As a brand with a respected name in the jewelery world, you can trust Tiffany & Co for unique, luxury jewelry pieces.
Cartier started as a small French company in 1847, but today, it’s best described as “a luxury jewelry brand.” Cartier is outstanding for their skilled use of gemstones to create beautiful jewelry pieces. They make age-old jewelry designs look timely and appealing to the modern world. Apart from jewelry, Cartier is also a top brand in the world of perfumes and wristwatches.
Graff may not be as old as Tiffany and Cartier, but it’s another beautiful brand for luxury jewelry pieces. This brand stands out for producing large diamond pieces in a fascinating style. They also have a nice collection of rare gemstones.
Harry Winston is an American jewelry brand founded in 1932. In the golden age of the 1950s to 70s, Harry Winston supplied luxurious diamond jewelry to stars, celebrities, and royals from different parts of the world — it earned him the title “King of Diamonds.” Harry Winston pieces are designed to accentuate the glory of diamonds and make them stand out in jewelry pieces.
3 best jewelry brands for men
Here are our top picks for the gents.
Tom Wood is a recent brand from 2013 that produces simple yet unique, nature-inspired jewelry designs. They have a few feminine pieces, but you’ll find more necklaces, rings, and bracelets designed with masculinity in mind.
David Yurman carries a wide range of men’s jewelry; they have an entire section on their online store for only men’s accessories. David Yurman stands out for their high quality and distinctive designs.
Shaun Leane is outstanding in producing custom-made jewelry pieces for men. It’s the go-to brand for unique designs customized for you or a man you love. Shaun Leane delivers worldwide, so you can shop from wherever you are in the world.
4 best jewelry brands for women
These brands produce beautiful pieces that many female jewelry lovers find exceptional.
In an interview with Forbes, Mejuri mentions that women buy 89% of their jewelry. Mejuri produces stylish, minimalist pieces for women. They are fulfilling their mission to make jewelry available to the everyday woman, making Mejuri one of the best jewelry brands for women.
Chopard is an antique brand that started with women’s watches. Later, they expanded to making jewelry. As a brand that has always targeted the needs of women, Chopard has a nice collection of fine and luxury jewelry for females.
Monica Vinader is a privately owned jewelry brand founded in 2007 by Monica Vinader. The brand provides luxurious jewelry for women. Female celebrities like Selena Gomez and Kate Middleton have worn Monica Vinader pieces.
Yam is a female-owned jewelry brand founded by Morgan Thomas. Customers love the brand for its vintage designs that evoke nostalgia. Yam creates timeless designs that suit women who love meaningful jewelry.
The best sustainable jewelry brands
If you’re a jewelry lover who cares about the ethical practices of your jewelry pieces, here are the best brands for you.
Brilliant Earth uses recycled gold and silver metals for their jewelry, ensuring they make beautiful designs without negatively impacting the environment. Their products are carbon-free and registered with the Responsible Jewelry Council.
For each sale they make, CatBird donates to NGOs like the Food Bank for New York City. So shopping from CatBird is, in fact, a way of giving back to society — and getting beautiful jewelry too.
One interesting thing about this brand is its commitment to providing jobs for women to empower them. ABLE also uses environmentally safe materials for its jewelry production. ABLE is a jewelry brand that you can wear proudly with a clean, happy conscience.
Nisolo is a highly transparent, sustainable jewelry brand. On the brand’s website, you’ll find a sustainability facts label that reveals their impressive ethical practices. This brand provides a sufficient individual living wage to 100% of their workers. In addition, they have a beautiful collection of jewelry made by local, well-paid Kenyan artisans.
In a world where gold mining pollutes the air and water with toxic substances, AUrate avoids harming the environment further by using only recycled gold. Their gold jewelry is made from recycling pre-existing gold metals and crafting them into beautiful designs. Their gems are also strictly sourced from areas where it’s safe, confirming this through official documentation.
Shop from the best
Today, there’s an endless list of jewelry brands. Almost all claim to be the best, but only a few live up to what it takes to be an outstanding jewelry brand. We’ve done our homework and listed the best jewelry brands you can trust. So the next time you need jewelry, define the category you want and make the best jewelry investment with any of the brands on our list.
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